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The anti-gravity action is perhaps the topic of most interest now, when talking about anti-aging of the face. ‘I need a lifting here!,’ women often say pointing out the jawline, where the skin objectively loses its “anchorage” and…

“We’re full of hyaluronic acid.” This is a somewhat ironic statement, but it describes the reality. In our bodies, about 50% of this substance is present in our skin. It also forms the basic substance of synovial fluid,…

Temperatures rise. Facemasking has a sauna effect. UV rays are more aggressive, but outdoor activity is non-negotiable. By May, the cosmetic routine of winter is no longer as effective, and skin requires more attention, demanding more fluid and…

When I set foot in the first formulation laboratory where I studied in Ferrara, I was dazzled not so much by the emulsifier we used to make prototypes but by the collection of raw materials. That expanse of…

A few years ago I met Sharon Stone. Not in Los Angeles, but in the hills of Valdobbiadene, a guest at a golf tournament. The eyes on her were not only male, clearly. It was women who measured…

They say that when humans stopped living in nomadic tribes and discovered agriculture, their physical development contracted sharply. We are referring to a few thousand years ago, a time that marked the transition from fish-based nutrition to cereal-based…

When I travel the length and breadth of Italy to visit MyCli’s partner pharmacies, I see first-hand the quantity of cosmetic products that the Italian market offers. Both in the pharmacy channel and in other channels, the European…

What are exfoliants and why they enhance the action of cosmetics Dermatology and aesthetic medicine have demonstrated that, by removing the keratinized cells of the stratum corneum, the skin activates a process of deep renewal and rapid improvement…

Five out of 10 plastic surgery procedures involve the body, but unlike the face, these procedures are less visible and perhaps less revealed. Liposculpture, for example, now boasts high-precision, safe techniques that allow for less invasive surgeries and…

Photography enthusiasts know that light is the true designer of the face. So much so that Hollywood stars have their own personal “illuminator”, which I impose on every director, to protect their beauty in front of the camera.…

“My name is Rossella Sferrazza and I am a plastic surgeon with a passion for aesthetic medicine. The question I get most frequently is not so much related to plastic surgery itself, but to the most effective methods…

Hyaluronic acid is the star molecule of cosmetics. Discovered in 1934 by biochemist Karl Meyer while studying the eye’s vitreous body (hence its name: Hyalos, in ancient Greek, vitreous), it has always been at the center of research…

What Vitamin C is Vitamins (amines of life) were discovered in the early 1900s in Poland. Currently, 13 are known. They are divided into water-soluble and fat-soluble. In this section, we will discuss one of the most famous…